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| With OpenSolaris, Sun introduced an operating system for a new generation, combining the security, reliability and performance of a conventional OS with the potential for innovation that can only come through open-source development. OpenSolaris leverages the boundless creativity of developers worldwide, and welcomes the contributions of rebellious minds everywhere. With a growing number of student-developers embracing this technology, Sun determined to partner with Tolleson Design in a brand identity evolution that would resonate with this emergent community. Opensolaris.com launched at Community One with an look-and-feel expressive of the future direction of the platform. | |
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| Coalesse, a curated collaboration of three renowned Steelcase offerings, launched this June at NeoCon World's Trade Fair in Chicago. With furnishings that fit about as naturally in the office as the living room, Coalesse provides a forward-thinking alternative for A&D professionals and individual consumers worldwide. Embracing today's blurred distinction between live and work spaces, the finishes and materials coordinate across lines, offering greater flexibility in design and layout.
Steelcase allied with Tolleson Design to conceive the Coalesse brand, delivering its message with a sophisticated wink. Coalesse’s introduction reflects its positioning with a compelling showroom experience, alive with video and motion graphics, and promotional kits suggestive of materials from the manufacturer's workshop. A full complement of collateral support along with a refreshing web presence appropriately complete the presentation of the Coalesse brand. | |
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| With each new product innovation, Tolleson and Gmund team to present a unique and effective introduction. From naming to color consultation, Tolleson works alongside Gmund's talented creators to help hone each new offering and announce it to the market. | |
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| From its beginnings in 1969, the Gap brand has evolved from a stylish casual wear retailer to a cultural icon and one of the world's primary destinations for wardrobe essentials. This long-lived global brand occupies the unique position in the mind of its market as the inventor of casual chic – with a social conscience. Gap is currently engaged with Tolleson Design on a fundamental assignment to move the brand forward while retaining relevance for its primary audiences. | |
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| Once again, Cisco and Tolleson join forces to concept and develop Cisco's 2008 Annual Report. Building upon last year's award-winning effort, together the teams will collaborate on concept and develop a strategy to capture Cisco's recent accomplishments and present the company's forward vision to shareholders. | |
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| Adidas has a rich history in basketball. So to celebrate the many athletes whose names are synonymous with the game, Adidas is collaborating with Tolleson Design to create an installation for the NBA Store in NYC. From the early days of "The Big O" to the modern "Big Ticket" and "Big Fundamental," the sports' biggest stars are represented. | |
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